Design Portfolio
BNI Group Burnley
On 28, May 2018 | In B 2 B services, Design & Advertising, Portfolio, Small Business / Start up | By admin
Conceptual design for ‘BNI Kudos’ Business Networking Burnley
• Concept design • Typography • Copywriting
The BNI Kudos Chapter is a great place for business networking in Burnley & East Lancashire. Northstar has been an active member since 2015 and provides creative support services to the group to help advertise and promote the meetings.
The ‘Wake up and smell the money’ campaign is one of those concepts that works nicely on so many levels. It uses classic advertising fundamentals with interplay between an arresting image and carefully crafted headline. It stops the reader to take stock, think and react. They are left in no doubt what the intention of the advert is for and the potential benefits.
An obvious and cliched choice would have been to opt for images of young thrusting executives exchanging handshakes across a table. Our solution could nut be as far removed from this. It breaks the mould and addresses the two key features of the meetings:
No.1: It’s all about the business being passed and
No.2: The fact that they are early morning starts at 6:45am.
The conceptual process involved;
- Conceptual design
- Typography
- Copywriting
- Layout design & artwork
- Visualisation
If you are an East Lancashire based business looking to grow and develop then BNI Kudos can help. We are looking for like minded, high quality businesses. All we ask is for you to come along to one of our meetings and see the power of referral based Networking in action.
For more informations call Ged Lamle on 01282 865333
Murano – Ladies Fashion Eyewear
On 28, May 2018 | In Design & Advertising, Fashion, Portfolio | By admin
Conceptual design ideas for ‘Murano’ Fashion Eyewear
• Concept design • Photography • Photoshop retouching
Murano is an established ladies fashion eyewear manufacturer and are always looking for conceptual design ideas to help develop their brand. Being fashion orientated their marketing always has to be setting the trend and creating a desire within the target audience.
Our ‘Love Murano’ concept blends together conceptual use of imagery with beautiful typography to create a strong visual look that is unique to the brand. The conceptual design ideas process involved;
- Consultancy and conceptual design development
- Photography
- High end photo retouching
- Layout design & artwork
- Copywriting
The relationship we have with the client allows them to utilise our design support services when they need it – we provide that fresh approach and different way of thinking. Additionally, we can also supply the necessary technical production skills to turn our great ideas into fine finished pieces of design.
Also see our communication literature designed for Murano
21
May
2018
In Health & Wellbeing
Medical
Portfolio
Printing
Promotional Literature
Public Sector
By admin
NHS Primary Care Trust – Literature design
On 21, May 2018 | In Health & Wellbeing, Medical, Portfolio, Printing, Promotional Literature, Public Sector | By admin
Design of a suite of literature for an NHS primary care trust
• Literature Design • Booklet Printing
A suite of 8 brochures designed for Heywood, Middleton & Rochdale Primary Care Trust.
This suite of literature was designed to a strict brand identity which helped provide a very uniform and consistent appearance. Each booklets tackles a different issue of mental health including; depression. panic and bereavement. A simple colour coding system and strong typographic hierarchy helps differentiate each brochure for easy identification, yet each sits within this ‘family’ of literature.
By following a prescriptive brand identity it makes introducing new brochures easy which ultimately helps reduce costs. Because the ‘visual rules’ are established you also gain a strong uniform look.
This suite of brochures was printed by our Printing.com operation. The client was able to take advantage of our special low price deals for multiple products, such as our 4 for 3 offer on brochures and leaflets. For quotes of any of your leaflet, brochure or booklet, call Printing.com @ Northstar on 01282 865333
21
May
2018
In Branding & Logo Design
Education
Portfolio
Service Providers / Consultants
Small Business / Start up
By admin
Bowland Farm
On 21, May 2018 | In Branding & Logo Design, Education, Portfolio, Service Providers / Consultants, Small Business / Start up | By admin
Bowland Farm – Brand Development & Website Design for a Lancashire based Company
We were asked to create an identity for a new business ‘Bowland Farm’. The aim of Bowland Farm is to bring a farm experience to you, whether it’s their mobile farmyard or their hatching for schools programme, they encourage a friendly learning environment.
An identity was developed that reflected the fun learning experience. A series of illustrated farm animals were created for the logo making it easily distinctive and attractive to both children and adults alike. A series of figures were also developed for the extended marketing communications. Both elements are used for other forms of communication such as signage. labels, educational items, and on the website.
Prestige Medical
On 21, May 2018 | In Design & Advertising, Manufacturing, Medical, Portfolio | By admin
Exhibition design ideas for Prestige Medical
Creating maximum display impact for trade exhibition stands.
Northstar Design provides wide ranging marketing support services including Exhibition Design Ideas for Blackburn based company Prestige Medical. The company is a class leading manufacturer of Sterilization Equipment which are used widely across the dental market.
For their stand at this years International Dental Show they asked us to create a suite of display panels that would provide an attractive visual backdrop for their stand. It needed to have visual impact to draw the visitors, but also display important information in a simple and effective format.
Thankfully, at Northstar, we have the ability to think big and know what works well at a large scale. This results in innovative exhibition design ideas that have the WOW factor. We are also able to think small with the ability to create a new sub brand and logo for their ‘Made in the United Kingdom’ proposition. The design takes inspiration from the British flag but instead uses flowing water imagery to create the link to the company’s ‘British’ Heritage and to their sterilization products.
Lanzante Packaging – Male Grooming Products
Lanzante male grooming packaging – Creative packaging design ideas
• Packaging Design • Point of sale
Joseph Lanzante required creative packaging ideas to help launch their range of male grooming products. The market is a highly competitive sector and any packaging needs to have a strong brand proposition.
Our solution was to create a range with a strong retro feel targeted at the 25-55 age range. We took inspiration from the brand owner’s Italian roots, but rather than create a pastiche of Italian style we created packs with a ‘nod’ to classic italian style icons.
Using images such as a Vespa, the Fiat 500 and Italian signage, we’ve created a packaging range with a cohesive visual style with a strong masculine emphasis. Our creative packaging ideas included:
- Conceptual design
- Photography sourcing and editing
- 3D Trial Mock ups
- Technical artwork
- Complimentary marketing support services
.
The resultant design has a quirky feel and definite personality. It stands head and shoulders on the shelf against other competitors.
Stealth Protective Face Mask Packaging
‘Stealth’ protective face mask packaging – Design by ‘Northstar’ packaging design company
• Packaging Design • Communication Literature
Stealth is a new brand of personal protection face masks by Preston based manufacturer Air Filtration Solutions. They required a packaging design company that clearly understood the marketing issues presented and could help them develop Stealth as a leading brand.
As a creative packaging design company we were able to provide a full suite of support services including:
- Conceptual design
- Photography
- 3D Trial Mock ups
- Technical artwork
- Complimentary marketing support services
.
The resultant design is both striking and evocative of strength and protection. It stands clear on the shelf against other competitors.
Client Benefits of using Northstar – A creative packaging design company:
- Strong, distinctive brand with a clear product proposition
- Creation of a suite of graphic elements that can be used across a number of alternative packs and formats for consistency
- Complimentary marketing communication support – Design for sales literature and technical information sheets
- Strong brand values
Additional communication literature
Linsole
On 14, Aug 2017 | In Branding & Logo Design, Corporate Solutions, Fashion, Manufacturing, Portfolio | By admin
Logo Design & Stationery – Linsole –
• Branding • Corporate Literature
In Manufacturing your branding should reflect the unique aspects of the product. With Linsole, it’s all about the natural choice. We structured the Logo with this aspect in mind.
Linsole is an established Manufacturer in China and they needed to promote their brand effectively in western markets. The owner recognised the need to contact companies with western knowledge and therefore approached Northstar with a narrow brief. They wanted modern branding that would represent their USP of natural rubber (Think rubber and rubber trees).
As with all good design we are always looking for something unique & innovative yet have some depth and meaning. Our solution was create the outline of a rubber tree left and use that to bring some cursive and modern txt to life. The typographic element encompasses the logo and provides definition and clarity.
Hanson Academy
On 24, Jun 2017 | In Bespoke Scratch card, Scratchcard printing | By admin
A fun scratch card incentive idea for schools & colleges.
Client: Hanson Academy,
Product: Standard hot card game.
Hanson Academy were looking for incentive idea for its pupils, one that was a bit more fun and memorable than the normal rewards offered to students. They contacted Northstar due to our experience as an experienced Scratch card supplier with a track record of supplying quality scratch card printing solutions.
Hanson Academy used a regular hot card game as part of its ‘pupil incentive scheme.’ When a pupil achieved a merit they were handed one of the scratch cards which would reveal either one of 4 general prizes or potentially, one of the very rare Hot cards as a star prize.
The standard game format was ideal as it offered plenty of variations with the right balance plus the small number of Hot cards. The client also required the designing so were able to call upon our creative design and artwork support services.
For scratch cards like these and other staff incentive ideas call Northstar an experienced scratch card supplier on 01282 865333.
View our latest scratch card projects
Links to Scratch Card Game Formats
Useful Links
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Unisys
On 27, Feb 2017 | In Scratchcard printing, Standard scratch card | By admin
Use Northstar Design – A scratch card printers with a range of games & solutions.
Client: Unisys
Solution: A Bespoke instant win scratch card game.
Unisys were looking for unique promotional ideas to generate footfall and interest at a trade exhibition. They identified scratch card printing as a possible solution and came to Northstar – a scratch card printers with an excellent reputation in this field.
Unisys is a global information technology company. They have a strong, respected brand in their market which they need to maintain. Unique promotional ideas that can represent their brand are always welcome.
Exhibitions always present a real test of a printers service delivery due to it being an immovable deadline. The priority is for goods to be guaranteed as after the event it is too late.
Unisys came to Northstar as we are a scratch card printers with a wide range of services but most importantly we offered guaranteed turnarounds. We based their game on one of our Standard products. These have guaranteed turnarounds of between 4 and 7 working days. Therefore, once the artwork was approved then the client could relax in the knowledge that the printed scratch cards would arrive exactly when required.
Solution: Super size cards, Standard 5 way Hot Card game . This gave Unisys 5 win variations with the option of a small number of Hot cards as star prizes. The cards were supplied in separate batches so that the client could mix them to thethe density required.
If you need a scratch card printers or for other unique promotional ideas; Call Northstar on 01282 865333
View our latest scratch card projects
Links to Scratch Card Game Formats
Useful Links
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