Photography | Northstar Design
Catalogue design & Print services for a Lancashire based manufacturer of food display systems
• Design • Art Direction • Print
CED Fabrications – A Lancashire based manufacturer are one of the UKs largest suppliers of catering display equipment. Their existing catalogues had been developed some years previously and were seriously showing their age. They required a fresh design solution that would present the information in an attractive way but would also be user friendly and functional.
The basic brief was to develop a suite of catalogues for their 3 main product areas that together would form a strong brand image. New photography was commissioned which helps display the products to their maximum potential. and a clean, efficient layout was created for the main product pages.
On this project a full catalogue service was provided by Northstar, including; art direction of photography, design, artwork, project management and print. Our service takes all the hassle out of producing catalogues.
EAW Silver – Product catalogue
20 page, A4 landscape catalogue. Full colour, gloss laminated cover.
High quality, consistency, attractive presentation. These were the 3 main criteria our client EAW Silver demanded at the outset for the production of their silverware catalogue. Unfortunately, they also had a very tight budget!
Never afraid to rise to the challenge, it’s situations like this where we excel and love a challenge. All the studio photography was controlled in-house to maintain high quality consistent images. The catalogue contains over 100 high value, some with a retail value in excess of £7000, so the visual representation needed to be top-drawer.
The result is an elegant well balanced catalogue that oozes style and quality.