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Retail | Northstar Design

Barrowford Clinical Aesthetics

Logo Design – Barrowford Clinical Aesthetics

• Branding • Stationery Printing

Beauty and its pursuit is a very image conscious business. For clinics that offer aesthetic treatments it’s important to get the branding right and appeal to their target audience.

Barrowford Clinical Aesthetics was a new small business and wanted to make sure that the image they portrayed from the outset was the correct one. This is an excellent example of a Small Corporate ID Package on a tight budget. The brief was focussed and clearly defined which meant that we were concentrate on developing strong ideas quickly. The solution of the elaborate heart symbol in pink appeals to the mainly female clientele, and the use of grey and the elegant use of typography give the brand a pleasing visual balance. The designs for promotional postcards and business cards featured stock images which were carefully chosen for the target audience and reflect their aspirations.

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Christian’s Hair Salon

Logo Design & Stationery – Christian’s Hair Salon –

• Branding • Stationery Printing

Hairdressing is a very image conscious environment. It’s important for Salons to get their branding right, be distinctive and appeal to their target audience.

Christian’s is an established hair salon in Barrowford, Lancashire, an area containing many salons and a very image conscious clientele. The owner recognised the need to freshen and mix things up a bit and approached Northstar with a narrow brief. They wanted the design to feature a pair of scissors inspired by a pair of victorian gothic embellished scissors (Think ‘Edward Scissorhands).
As with all good design we are always looking for something unique & innovative yet have some depth and meaning. Our solution was to create the elaborate handles of the scissors out of the Clients initials of ‘C and S’. The typographic treatment blends the elements of the handles and blades together for a beautiful, elegant solution with individuality.

EAW Silver – Catalogue design & Print

On 11, Jul 2011 | In Catalogues, Photography, Portfolio, Retail, Small Business / Start up | By admin

EAW Silver – Product catalogue

20 page, A4 landscape catalogue. Full colour, gloss laminated cover.

High quality, consistency, attractive presentation. These were the 3 main criteria our client EAW Silver demanded at the outset for the production of their silverware catalogue. Unfortunately, they also had a very tight budget!

Never afraid to rise to the challenge, it’s situations like this where we excel and love a challenge. All the studio photography was controlled in-house to maintain high quality consistent images. The catalogue contains over 100 high value, some with a retail value in excess of £7000, so the visual representation needed to be top-drawer.

The result is an elegant well balanced catalogue that oozes style and quality.

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