Personalised Digital Print / Variable data - Northstar Design

printing services

Personalised digital print with variable data

UNIQUE CODES • VARIABLE DATA • BAR CODES

Personalised digital print creates so many marketing opportunities for businesses. We’re talking ‘variable data’, with each item produced having a different name, code or instruction printed. Typical applications of personalised / variable data include: Mail merging customer data for a direct mail campaign, Applying Unique Codes for redeeming online, Registering sales with Unique Barcodes, or guiding customers to your website with a Unique QR Code.

At Northstar we have considerable experience incorporating all types of variable data onto a wide range of printed products and formats. From simple voucher codes applied randomly, to very structured campaigns with reference codes, sequential numbering and controlled supply of items.

 

Our personalised digital print & variable data solutions are wide-ranging. Every businesses usually has very specific requirements which means each project is quoted for individually. For prices, help or advice use the enquiry button below. Or contact our variable data experts on 01257 786660.

Printing variable data - Different formats

WITH PERSONALISED DIGITAL PRINT AND VARIABLE DATA, EVERY PRINTED ITEM CAN BE UNIQUE

personalised digital print - barcodes and QR codes

BAR CODES & QR CODES

Personalise your print with a unique bar code or QR code.

Bar codes are a great way of delivering single use codes. Ideally used in retail and leisure environments they can help track customer activity, provide access to services or administer discounts.

We offer a wide range of bar codes to suit your system: EAN 13, Code 39, Code 128, UCCEAN, etc
You supply the list of codes and we’ll convert them to the correct barcode style and export onto the piece of print.

QR codes are a great way of enhancing your customer experience.

Users can be directed to specific web pages, social media posts or access store coupons etc.
A QR code offers convenience –  a simple scan on a phone and a user has access to your website.
For you, QR Codes provide opportunities for valuable data gathering and metrics for understanding customer activity.

We can incorporate QR codes on most forms of print.

 

Personalised digital print

MAIL MERGED DATA

If you’re looking to run a direct mail campaign, we can help ensure that all the data flow and integration is carefully managed from excel file through to final printed item.

> Mail merging: Names & addresses on letters, envelopes and labels
> Variable data integration: Unique codes, bar codes and QR codes
> Full colour print: Digital print or digital over litho
> Project management: Set-up, testing and implementation.

personalised digital print - Unique codes

UNIQUE NUMBERING

Single use unique codes printed onto cards, mailers, stationery, etc can be used to gain access to products, services or discounts.

It’s important that the application is 100% reliable and fully tried & tested. Northstar has this experience, helping our clients distribute millions of unique codes and data to their customers across a wide range of printed material.
> Different types of application: Visible and hidden data (using scratch card technology)
> Wide range of uses: Voucher cards, top up cards, access codes
> Project management: Set-up, testing and application
> Flexible solutions: From 1 to 1 million codes we can cater for both ends of the spectrum.

personalised print

PERSONALISED LITERATURE

Sometimes it pays dividends to go that extra mile and get personal with your customer. Our digital printing solutions allows for each piece of print to be individually tailored. Either by addressing the recipient by name, or by tailoring the product offering to a person’s requirements. However sophisticated you want to be with your data, the options available are endless.
> Multi-field integration: Full Personalisation
> Vary more than just text: Change images and graphics across the printed items.

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Examples of using personalised digital print & variable data.

Personalised Digital print - Printed labels
Mailing Labels using merged data from excel.

Personalised Digital print - voucher cards
Voucher cards using unique bar codes for redeeming discounts in-store

Personalised Digital print - Asset labels
Asset labels using variable data. Use of individual QR codes allows for identification & management of facilities

Personalised Digital print - scratch cards
Scratch cards with unique codes for redeeming prizes and discounts on-line.

QR CODE PRINT on Personalised Digital print
Promotional literature with QR codes. Vary the URL’s to drive people to different web pages

More printing services

PRINT • SIGNAGE • EXHIBIT & DISPLAY • SCRATCH CARDS • PROMO

printing services

REGULAR PRINTED PRODUCTS

Printed paper & card products: Business cards, leaflets, posters, and much more…

EXHIBIT & DISPLAY

It’s time to be a show off! Our exhibition & display items sure do make an impact.

SIGNAGE

Be clearly seen and admired with one of our printed signage products.

PROMO ITEMS

PROMO ITEMS

Be more brand visible with a printed and personalised promotional give-away item.

SCRATCH CARDS

Itching for more business? Give it a scratch with a Northstar Scratch card!

Quick links to printed products

BUSINESS CARDS TO BROCHURES • SIGNAGE TO SCRATCH CARDS • LEAFLETS TO LABELS

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