Client: Hasbro, London

Requirements: Branded scratch cards for a Company awards event
Solution: Bespoke scratch card solution.

Hasbro were looking for a scratch card printer to create a special batch of branded scratch cards for use at a large company awards event. With over 500 staff members attending the glittering occasion they wanted to involve the guests during the event and also create some excitement. They decided that a scratch card game would not only be a fun item it would also tie in well with companies culture as a leading toy manufacturer.

Game style

A game was created with the chance to win one of 5 star prizes. Normally cards from our standard Mix ‘n’ Match  range would have been the natural solution.  However, the client also wanted the additional feature of their logo printed on top of the scratch panel. This is something that a scratch card printer with our expertise could provide  with a Bespoke scratch Card solution.

With such a relatively small quantity required the cards were printed digitally and then finished with the scratch panel and overprinted company logo. The cards had a simple Win or Lose message under the scratch panel which was itself designed to look like a pre scratched card.

The winning and losing cards were supplied to the client separately allowed them to mix the cards to their exact requirements.

Quality control and card management.

When you come to inexperienced scratch card printer like Northstar you can rest assured that the cards produced will perform how they should: A nice smooth scratch with very little residue, Exact quantities, Quality print and the winners and losers carefully managed.